SaaS • Home Management

Centriq: 600% App Signup Growth via HARO Digital PR

Centriq is an SFO-based home-management SaaS startup that raised $11M, with partnerships including Home Depot. Our HARO outreach earned natural, high-authority links from mainstream media and niche publications that drove dramatic growth across all key metrics.

600%

App signups increase

120%

Organic traffic increase

515%

Clicks growth (1,260→7,760)

DR 35→47

Domain Rating lift

Client

Centriq

Industry

SaaS / Home Tech

Location

San Francisco, USA

Service

HARO Digital PR

The Approach

Our HARO outreach service earned Centriq natural, high-authority links from both mainstream publications (MSN, Yahoo, Forbes DR 94, Canva DR 92, Apartment Therapy DR 87) and niche-specific sites (CCTV Camera World DR 60, Find the Home Pro DR 46) - delivering meaningful topical authority alongside mass-media visibility.

Key Placements Earned

Publication	Type	DR	Monthly Traffic
Forbes	Mainstream	94	38.8M
Canva	Mainstream	92	22.5M
Apartment Therapy	Mainstream	87	1.2M
Yahoo	Mainstream	32	39.8M
CCTV Camera World	Niche	60	21.1K
Best Company	Niche	71	-
Find the Home Pro	Niche	46	-

The Results

Across main site and public database, every key metric improved dramatically.

App Signup Growth

600%

Average daily signups increased 6× - the most direct business impact of the campaign.

Clicks Growth

515%

Public Database clicks from 1,260/mo to 7,760/mo.

Impressions Growth

560%

Public Database impressions from 30K/mo to 198K/mo.

120.21%

Main-site organic traffic increase

DR 35→47

Domain Rating growth (34% increase)

DMR.agency's outreach service earned us natural high authority links from mainstream publications like MSN, Yahoo, and Best Company (DR = 71) along with links from more niche-specific websites like CCTV Camera World (DR = 61) and Find the Home Pros (DR = 46).