Case Study All Case Studies
Automotive • E-commerce

From $160K/mo to $1.2M/mo in Automotive E-commerce

National Tyres & Auto-Care (NTA) is a British online autocare retailer. We helped them scale monthly organic revenue more than 6× — a campaign so effective the first phase was featured by SEMrush.

$1.2M
Monthly organic revenue
650%
Revenue growth
5,000+
Keywords ranked
500%
ROI on PPC spend
Client
National Tyres & Autocare
Industry
E-commerce / Automotive
Location
United Kingdom
Service
SEO + Digital PR

The First 6 Months

Before the bigger story, the early results spoke for themselves: in just six months we grew NTA from $160K to $200K in monthly revenue. That $40K monthly lift was featured by SEMrush as a case study on their platform — and our founder Syed Irfan Ajmal delivered a SEMrush workshop on how to achieve similar results from guest blogging.

The Transformation

Subsequently, we drove a complete revenue transformation — from $160K to $1.2M per month in organic revenue.

Monthly Organic Revenue
$160K→$1.2M

A 6×+ increase, with $750K/month revenue from a $150K/month PPC spend (a 500% return) and rankings for 5,000+ keywords.

Keywords Ranked
5,000+

Including several with 10,000–60,000 global monthly searches.

Return on PPC Spend
500%

$750,000/month in revenue on $150,000/month of ad spend.

$1.2M/mo
Monthly revenue from organic
Featured
Case study published by SEMrush
#4
Ranking for a 160K-searches/mo keyword

Example Campaign: Collab Link Building

One standout tactic: we offered a discount to related but non-competing companies — car insurance and car leasing firms — in exchange for collaborative coverage.

01

Identify Adjacents

Mapped non-competing businesses that shared NTA's audience: insurers, leasing companies, and automotive services.

02

Offer Real Value

Extended genuine discounts and co-marketing value, making the link a natural, mutually beneficial editorial mention.

03

Compounding Links

The campaign produced several high-quality links — and a repeatable, white-hat acquisition motion.

Collab Link BuildingGuest PostingOnsite SEO
So chuffed to see a keyword rank to position #4 in Google that gets over 160,000 searches a month — most with commercial intent to buy. Can't thank Syed and the team enough. They're now ranking hundreds of keywords for this site.
Azzam Sheikh
Azzam Sheikh
National Tyres & Autocare